BREAKING NEWS

Bellevue, WA — March 30, 2026 — HR4HR, a national provider of fractional human resources consulting and a growing community of HR leaders, today announced it is rebranding as People4People.

The name change reflects a renewed and intentional focus on what has always been at the heart of the organization’s mission: people. While the company’s services, leadership, and core offerings remain unchanged, the new brand identity more clearly communicates its commitment to maximizing the impact of talented individuals and helping organizations deliver growth through their people.

“HR has always been about people. But, too often, that focus gets lost in processes and systems,” said TU Jacobs, Founder & CEO of People4People. “People4People is a statement of intent. It reinforces our belief that when you invest in people, including leaders, teams, and communities, you unlock exponential value for organizations worldwide.”

People4People will continue to provide the same high-quality fractional HR services and support for the providers community that clients, partners, and members have come to rely on. The organization connects small and mid-sized businesses with experienced HR leaders who deliver strategic guidance without the cost of full-time executive hires.

“At our core, we exist to elevate people, whether that’s helping organizations build stronger teams or creating meaningful opportunities for HR leaders to grow and make an impact,” added TU Jacobs. “This evolution in our name makes that purpose unmistakably clear.”

At the same time, People4People will continue building and supporting a national network of HR professionals, fostering collaboration, referrals, and shared expertise across industries.

The rebrand also aims to strengthen clarity for partners, clients, and service providers by aligning the company’s name with its broader vision: creating meaningful growth opportunities for individuals, empowering teams to perform at their highest level, and helping organizations scale through people-first strategies.

About People4People

People4People (formerly HR4HR) is a U.S.-based human resources consulting network that connects growing organizations with experienced fractional HR leaders. Serving businesses nationwide, the company provides strategic HR support, compliance guidance, and workforce optimization solutions designed to help companies scale efficiently. In parallel, People4People fosters a thriving community of HR professionals, enabling collaboration, knowledge sharing, and career growth across the industry.

Visit us today! www.People4People.co